I think combining music and a game will always be a fad, just ask the makers of Guitar Hero, but it can also add up to a quick cash grab. I think the makers of Farmville will reap immense rewards with the introduction of:
That reads GagaVille (not SasaVille which is how I originally read it) as in Lady GaGa. Here’s a snippet from the press release:
GagaVille will showcase Lady Gaga’s style and themes from the album and videos (crystals, unicorns, sheep on motorcycles); and gamers will have exclusive access in Farmville to songs from the artists’s new album “Born This Way” before the album is released later in the month.
That’s right. SHEEP ON MOTORCYCLES!
I think it’s genius marketing and I wish more artists would reach for the anything is possible plan. Fans aren’t in Tower or Virgin Records anymore, they are on their computers ready to be a captive audience and Ms. Gaga has got a hold of them.
So get out there and start farming GaGa style!